Tuesday 4 December 2018

assignment paper 12

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English for business purpose

Name: - Nirali dungrani
Roll no: - 24
Enrolment no: - 2069108420180012
Paper: -12 ELT 1(English Language teaching 1)
Topic: - English for business purpose
Submitted to: - Department of English MKB uni.







Introduction


English is the language of science, of aviation, computers, diplomacy, and tourism. Knowing English increases your chances of getting a good job in a multinational company within your home country or for finding work abroad. It’s also the language of international communication, the media and the internet, so learning English is important for socialising and entertainment as well as work!
Let’s look at the top 4 reasons why studying English is so important:
1. English is the Language of International Communication
English may not be the most spoken language in the world, but it is the official language of 53 countries and spoken by around 400 million people across the globe. Being able to speak English is not just about being able to communicate with native English speakers, it is the most common second language in the world. If you want to speak to someone from another country then the chances are that you will both be speaking English to do this.
The British Council projects that by 2020 two billion people in the world will be studying English. Learning English is important as it enables you to communicate easily with your fellow global citizens. When you study English at ELC schools, you will be making friends with people from lots of different countries, using English as your common language!

2. Speaking English gives you Access to a World of Entertainment

Many of the world’s top films, books and music are published and produced in English. Therefore, by learning English you will have access to a great wealth of entertainment and will be able to have a greater cultural understanding.
If you speak English, you won't need to rely on translations and subtitles anymore to enjoy your favourite books, songs, films and TV shows. Watching movies and television programmes in the English language is also a great and fun way to learn it!

 3. Learning English gives you Access to more of the Internet

According to a report by Education First, English is the language of the internet. An estimated 565 million people use the internet every day, and an estimated 52 percent of the world’s most visited websites are displayed in the English language.
Learning English is important as it gives you access to over half the content on the internet. Knowing how to read English will allow you access to billions of pages of information which may not be otherwise available!

The Importance of Learning English Today

Although learning English can be challenging and time-consuming, we can see that it is also very valuable to learn and can create many opportunities!
Want some advice on fun ways to learn English? Why not check out our blog ‘Is Learning English Your Biggest Challenge yet? These 7 tips will help you.’
The English Language Centre is a not-for-profit organisation. This means that all our profits are re-invested in the school, our purpose is to provide the highest possible quality in English language teaching at our schools in Brighton and Eastbourne.

English as the Language of Business

Definition

Image result for eng for business purpose

English which is used in business is called the business English.
The type English which is used in meetings, presentations, communication etc... At business is called business English.
Business English is used widely and generally in business community and cannot be adaptable to another type on industry wherein most of the employes have native toungues and may cause a lot of difference if business English used.

English is the dominant business language and it has become almost a necessity for people to speak English if they are to enter a global workforce. Research from all over the world shows that cross-border business communication is most often conducted in English and many international companies expect employees to be fluent in English.
Global companies such as Airbus, Daimler-Chrysler, Fast Retailing, Nokia, Renault, Samsung, SAP, Technicolor, and Microsoft in Beijing, have mandated English as their official corporate language. In addition, in 2010 the company Rakuten, a Japanese cross between Amazon and Ebay, made it mandatory for their 7,100 Japanese employees to be able to speak English.
The importance of learning English in the international marketplace cannot be understated - learning English really can change your life.

Importance of Good English in Business


Good English skills are like a one-way ticket to business success.
If you are a non-native speaker of the language or just someone who has difficulties with it, you may be wondering, “Why should I put time and energy into perfecting my English for business? Why must I give it greater importance than any other language I know? Why is it a standard of judging whether someone is fit for a job or not?”
 
Why Is English So Important in Business?
Deciding whether English is important for business not a question of giving the language greater importance in general. It is simply a question of survival and successful communication.
Face the facts.

English is the language of business and communication worldwide.

English is the most widespread spoken and written language in the world.
An estimated 1500 million people speak the language worldwide, out of which only 375 million are native speakers. Over 1 billion people speak it as a foreign language.
So, if you don’t know it well, you won’t be able to effectively communicate with many other people.

English is the language of the internet.

English tops the internet in number of users and is also a top language in tech. And you have to be tech-savvy to do well in the workplace—whether this means being able to put together Excel sheets, do a conference call, research and fact-check data or use social media successfully.

English is the language of pop culture.

While this might not seem as important as the facts above, you don’t want to be the one at work who always gets the punch line a little too late (doesn’t know when to laugh during a joke). You don’t want to feel out of place.
You need to be aware of common cultural nuances to better communicate at work and be understood.
English is the “lingua franca” (meaning “common language”) of not only international business, but also of all kinds of communication worldwide. This means it is useful for understanding and being able to share common experiences and references with your colleagues.
So naturally, the ever-increasing popularity of the English language means you must know the language well to succeed at your career and climb the corporate ladder. Now we are going to look more closely at why (and how) you should improve your English for business.

It will help you to communicate better with your colleagues.

Working in an office means teamwork and collaboration. Even if you are an introvert (someone who prefers to spend more time alone), you will have to interact with your colleagues. And that will be difficult if you don’t know the language they speak very well. In a worst-case scenario, it may even lead to misunderstandings that might put your job at stake.
Similarly, you need to know the right people to get the best job or a promotion at work. For that you need superior networking skills. Learning business English helps you to develop both your language and interpersonal (communication) skills.
Ultimately, it will help you to adequately express and represent yourself in front of other people.
The best way to learn better English communication is to speak the language often, preferably with a study partner in person or online, via Skype. You can also check out this MOOC on communication skills on Coursera.

 

 It is important for delivering presentations and speeches.

As mentioned before, business English is important for effective communication. You cannot deliver a presentation to your team or be in charge of a board meeting if you speak in your native tongue and if no one else in that room speaks that language. So you need to speak the “common tongue” well, so you can translate your thoughts and ideas into coherent (clear and logical) sentences that everyone can understand and respond to.
Just having a great idea isn’t enough. You have to successively express it to your audience.
Luckily, there are also plenty of online courses that focus on successful business meetings and presentations.

Kind of business English classes
1)   Traditional classes
2)   Intensive classes
3)   Public speaking in English classes
4)   Distance learning classes
5)   Pronunciation classes
6)   Learning by doing classes
7)   Conversation classes
8)   Lunchtime conversation classes

Difference between general English and business English
1)   General English aims to achieve a high standard of everyday English skills. It covers the four main skills of reading, writing, listening and speaking.
Business English aims to achieve high standards of English communication skills at business. It covers many skills like meetings, presentations, negotiations, communication.

Use of business English
1)   International trades
2)   Negotiations
3)   Emails/telephones
4)   Meetings
5)   Presentations
6)   Management
7)   Team-leading

Conclusion
Business English enables the businessmen to prepare for a career in businesses commerce. Business English also enables the businessmen to understand the mechanism of international business and trade.
Business English is the mos=de of communication at the work place. Business English is being used in meetings, presentations, negotiations, working overseas, management, team-leading etc...

(the english language center) (Sair) (FluentU Business English BlogFluentU Business English Blog)

Works Cited

FluentU Business English BlogFluentU Business English Blog. 3 11 2018. <https://www.fluentu.com/blog/business-english/importance-of-english-in-business/>.
Sair, Saad. business english. 3 11 2018. 20 1 2015 <https://www.slideshare.net/saadsair/business-english-43703024>.
the english language center. 3 11 2018. 30 9 2013 <https://www.elc-schools.com/blog/4-reasons-why-learning-english-is-so-important/>.




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